The Empowered Consumer: Adapting to Changing Buyer Demands with AI
Companies across industries face new challenges connecting with empowered consumers. Customers have been completely altering their shopping habits in recent months like never before. With shops closed or limited entry, purchasing has shifted to online, loyalty has shifted by industry and brand, safety is paramount, and all of it varies by geography. Compounding the challenges, consumers expect more information that is tailored to them about what to buy and where the best deals are. In this webinar we take a look at how injecting machine learning into your existing business intelligence solutions and processes can fundamentally change how you connect with customers, and ultimately improve business results. Learn how best-in-class retailers are using AI and machine learning to identify signals in their data to become truly customer-centric. Join this session to learn how best-in-class retailers are using AI and automated machine learning to: Understand the rapidly changing customer purchase behavior, when data is shifting dramatically by the week and by the region Determine best marketing approaches while better understanding what resonates with your customers on an individual basis Adopt an AI Demand Forecasting approach and improve supply chain logistics for a frictionless customer experience
Session ID: Presentation Type: On-Demand Session (Recorded)
Date / Time: [Content On-Demand] @ On Demand ET (US)
Presented by:DataRobot is the leader in enterprise AI, delivering trusted AI technology and ROI enablement services to global enterprises. DataRobot’s enterprise AI platform democratizes data science with end-to-end automation for building, deploying, and managing machine learning models. Click for more details and additional sessions and content.
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